“Health is not valued until sickness comes.” — Thomas Fuller


“To educate a person in the mind but not in morals is to educate a menace to society.” — Theodore Roosevelt

Five Useful Questions – by Seth Godin


Five useful questions [ https://p.feedblitz.com/r3.asp?l=178852461&f=1081591&c=7737485&u=5102652 ]

They might be difficult to answer, but your project will benefit:

What’s the hard part? Which part of your work, if it suddenly got much better, would have the biggest impact on the outcome you seek?

How are you spending your time? If we took at look at your calendar, how much time is spent reacting or responding to incoming, how much is under your control, and how much is focused on the hard part?

What do you need to know? What are the skills that you don’t have that would make your work more effective?

What is the scary part? Which outcomes or interactions are you trying to avoid thinking about or interacting with? Why?

Is it worth it? After looking at your four answers to these questions, you might have a better idea of what it will take for your project to reach its potential. Does the outcome of the project–for those you serve and for you–justify what it will take to get it there?

World Blood Donor Day


World Blood Donor Day – 14 June 

This day is celebrated to thank unpaid, voluntary blood donors for their life-saving gift. 

Content marketing ideas:     

  • Listicle idea: X Things you should know about donating plasma during the COVID-19 pandemic 
  • Infographic idea: Extraordinary benefits of blood donation that will surprise you  
  • Video idea: A step-by-step guide for organizing a blood donation drive  
  • Podcast idea: Why is it so hard to get blood even though so many people donate? 

Brand campaign that worked: 

This ad by the American Red Cross encourages people to donate blood and emphasizes that when you do so, you not only donate blood, but also time for patients to recover and spend with their loved ones.