6th April 2021



Fixed days – April 2021: 

International Day of Sport for Development and Peace – 6 April

International day of Sports

This day commemorates the power of sport to drive social change, community development, and to foster peace and understanding.

Content marketing ideas:

  • Listicle idea: How can women counter the stigma associated with playing sports?
  • Infographic idea: X Best sports clubs across the world
  • Video idea: X Sporting moments that have bridged divisions between countries
  • Podcast idea: How can sports foster diplomacy on a global scale?

This day seeks to bring to light different issues and concerns related to healthcare.

Content marketing ideas:

  • Listicle idea: X Health insurance terms you should be aware of
  • Infographic idea: Gym vs. Nutrition: Which is more important?
  • Video idea: Here’s what it feels like talking to a therapist for the first time
  • Podcast idea: How has COVID-19 shaped the future of healthcare?

Brand campaign that worked:

This video by ICICI Lombard challenged everyone to #DoTheDifficult by exercising and taking care of their health not only for themselves, but also for the sake of their loved ones.